Klaviyo vs Mailchimp
Klaviyo costs less in 1 of the 4 store sizes we priced. Where a vendor publishes only a starting price, we do not count it as a win.
At 500 contacts, 3,000 emails
Email plan, 251 to 500 contacts.
Essentials: from $13 (Starts at $13; price based on number of contacts; up to 4 automations).
At every store size
✓ marks the lower monthly price.
| Your store | Klaviyo | Mailchimp |
|---|---|---|
| 250 contacts · 500 emails | $0 | from $13 |
| 500 contacts · 3,000 emails | $20 | from $13 |
| 2,000 contacts · 12,000 emails | from $20 | from $13 |
| 10,000 contacts · 60,000 emails | from $20 | from $13 |
Which one to pick
The reference for automated flows. The listing publishes prices only up to 500 contacts.
Low starting prices, but every paid plan is priced by contacts and the listing only shows where they start.
Questions merchants ask
Which is cheaper, Klaviyo or Mailchimp?
Klaviyo costs less in 1 of the 4 store sizes we priced. Where a vendor publishes only a starting price, we do not count it as a win.
Does Klaviyo have a free plan?
Yes. The Free plan costs $0: up to 250 active profiles, 500 emails per month.
Does Mailchimp have a free plan?
Yes. The Free plan costs $0: email, sign-up forms, landing pages; contact limit not stated on the listing.